40 Blog Post content ideas for jewellery brands

Are you an ethical jewellery brand looking for content ideas?

Do you have a blog that’s looking a little empty? Or are you coming up dry with content ideas to post?

Here’s a list of 40+ fresh content ideas to give you some much needed inspiration to begin creating content as sparkly, thoughtful and swoonworthy as your latest jewellery collection.

I’ve got your back!

Jewellery brand blog post ideas:

  1. How to style your new jewellery pieces…

  2. How to care for your jewellery to keep them looking as good as new!

  3. What your favourite piece from our newest collection says about you

  4. How to dress for this season

  5. The inspiration behind our newest collection

  6. Get to know our story: the face behind the brand

  7. A deep dive into our FAQ’s

  8. Highs and lows of running a jewellery business

  9. What is hallmarking and why is it important?

  10. How do I know if my jewellery is sustainably and ethically sourced?

  11. Unique ways to propose to your loved one

  12. Creative gift wrapping ideas

  13. The best beauty trends of the season

  14. The best natural fragrances on the market

  15. What your perfume notes say about you

  16. Our favourite local spas

  17. Our favourite local cafes for the best brunch in town

  18. A guide to choosing: gemstones

  19. What is your birth stone and what does it say about you?

  20. 5 ways to add moments of mindfulness to your morning

  21. Our morning routine

  22. A guide to gift giving this Mother’s/Valentine’s/Father’s/Christmas Day

  23. Top tips to upcycle your existing wardrobe

  24. Ways to get the most out of your next thrifting trip

  25. What should you look for when purchasing your next fine jewellery piece?

  26. What’s the different between gold plated and gold filled?

  27. Can I wear my new necklace to the gym/pool/beach/shower?

  28. Our favourite smoothie recipes for the new year/summer season etc.

  29. Take a tea break: our teams favourite beverages

  30. Interview with: xyz

  31. Behind the scenes: how we create our jewellery pieces

  32. A day in the life of our founder

  33. Sharing our vision board for our upcoming collection!

  34. What we’re loving at the moment: podcasts, books and creators

  35. A peek into our studio/workspace/workshop

  36. How to find your style: boho? minimalist? bold?

  37. How to describe your personal fashion style in just three words

  38. Trips that have inspired our collections: sun, sand and mountains.

  39. Our favourite slow fashion brands to suit your style

  40. What to expect next from us: what’s on the horizon?



I hope that helps. I can’t wait to see what you create!

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